Case study

mySugr controls the diabetes-monster: the international network was crucial

Posted on 25.03.2015 at 15:21

Diabetes Apps Mobile & Web


mySugr is a diabetes service company, which was found in 2012 in Vienna. With this app, the web-service and the diabetes academy the company offers coordinated solutions in order to ease the therapy everyday life.
The motivator behind? The major part of the mySugr-team lives with diabetes. A lot of them since their childhood. Therefore the experience of the entire team influence their products and services.
The high quality of the mySugr products can be achieved through interdisciplinary interrelations of design, technique and diabetes expertise. The diary app is already certified and approved as medical product in the USA and in the EU (ISO13485)

Advertising channels 

mySugr covers it all. Their users get newsletters regularly with exciting articles relating to diabetes. Of course the company is also present on the most important social media platforms and they provide the latest news from their headquarter in Vienna. And recently fans, users and monster-lovers can buy t-shirts in the “mySugr-Style” in the online shop. More and detailed information is provided on their website.

Do`s und Dont`s in the E-Commerce (from the point of mySugr)


  • Clear customer benefits: can be achieved with the offer itself or other additional benefits (content, service, etc.)
  • Identify the advertising and communication channels
  • Don’t forget the E-Mail Signup


  • Don’t economize on hosting or security
  • Don't forget the customer after payment!

Mobile Commerce & Apps

mySugr is available in the different app stores for some time. The combination of mobile and web-offers and the usability on all devices (Smartphones, Tablet, PC) is a major part of their offer. A continuous user experience as well as responsive design are indispensable.

Cooperation with Wirecard CEE

The various payment methods as well as the international network were crucial for choosing Wirecard CEE as payment service provider. mySugr is whether a classic E-Commerce provider nor a software-as-a-service-provider. They combine e-learning-offers, software-rental-offers and classic E-Commerce. For this huge range they needed a partner, which could cover all these parts.

The implementation and integration could be completed very quickly. mySugr appreciates the personal consultancy, the fast accessibility and the search for common solutions.

The future

mySugr wants to offer even more products in the future in their online shop to their fans, users and monster-controllers. Of course it is furthermore their top priority to improve the quality of life for people with diabetes all over the world. Moreover they want to expand and increase the user number. In the next months mySugr will improve existing products and services and in addition to that two other apps are planned.